Owen 45Lead lane
Gen X dad · the credible explainer
Best for: app walkthroughs, screen-record demos, founder-style talk and skeptic-to-convinced hooks.
Family UGC studio · monthly retainers
Ad-ready UGC from a real family your buyers already trust.
U.S.-based, production in Florida, Mérida and worldwide
Owen and Jayne Graham lead two creator lanes: Owen covers tech, SaaS, finance and travel, and Jayne covers 40+ lifestyle, beauty and home. You get fresh hooks to test every month. Retainers from $500 (placeholder).
Featured work (sample frames, real clips coming)
Trusted by (logo placeholders)
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- 00Mviews generatedPlaceholder
- 000videos deliveredPlaceholder
- 0.0×average ROAS liftPlaceholder
- 48hrush turnaroundAvailable
"Testimonial placeholder: a real quote from a client brand goes here once one is approved."
Retainer case study (placeholder)
A budgeting app, three months on retainer
Month 1: 6 hooks on one script. Month 2: the winning angle in 3 new settings. Month 3: a couple scene for the family-budget buyer. Real numbers replace these once a brand signs off.
- Hooks tested
- 18
- Winning angle
- "Skeptic dad"
- CPA change
- −00%
Meet the creators
One studio. Two lead lanes.
Jayne 44Lead lane
Former teacher · speaks to women 40+
Best for: get-ready-with-me, routines, clear how-tos and honest first impressions.
Janae 17
Selective. Gen Z-relevant apps and brands only. Her parents manage every booking.
CJ 13
Optional. He sometimes joins a music project. He's never required and never part of a package.
We don't take baby, toddler or young-kid products.
One household, more than one audience.
Owen spent years explaining software and money tools to skeptical people. Jayne taught in a classroom, and she still explains things that way: clearly, kindly and without hype.
We film at home and on the road. From one brief and one invoice, you get a Gen X dad, a 40+ woman and a real married couple.
Retainer packages
One flat monthly fee. Cancel with 30 days' notice.
Placeholder pricing and terms. Organic usage is included. Paid usage, whitelisting and exclusivity are quoted per brand.
Lane
$500/mo
Owen or Jayne
- 3 videos a month
- 2 hooks per video
- Organic usage
- 1 revision round
Best for testing
Lane Plus
$1,000/mo
Owen or Jayne
- 6 videos a month (2 concepts × 3 hooks)
- 30-day paid usage
- Raw clips
- Monthly hook notes
Studio Duo
$1,800/mo
Owen + Jayne
- 10 videos across both lanes
- Couple scenes
- 30-day paid usage
- Monthly 20-min review call
Add-ons: extra hooks · whitelisting / Spark Ads · rush 48h · raw footage · UGC photos
How it works
Brief to live ads in 3 steps
- 1
Brief
Book a call or send the form (it takes two minutes). We reply with a hook plan within one business day.
- 2
Film & edit
Your lane films in Florida, in Mérida or on location, and we edit ad-ready 9:16 cuts.
- 3
Test & renew
You run the hooks. Each month we double down on whatever wins.
Book a call
15 minutes, or a two-minute brief
Most brands hear back within one business day (placeholder).
Open calendar (booking link placeholder)